Sarah Cassim is a communications strategist, marketing consultant and advocate for small and medium-sized enterprise (SME) development based in the Hawkesbury region.
Through her work in communications, marketing and strategic visibility, Sarah supports businesses to grow their influence, strengthen their messaging and build sustainable, community-connected brands. She is particularly passionate about helping SMEs navigate growth, leadership and the evolving business landscape.
Sarah is also the founder of Hawkesbury Women in Business, a thriving network that connects and supports women across the region through collaboration, networking and professional development. Her work focuses on strengthening the local business ecosystem while championing the voices, leadership and economic contribution of women and small businesses.
In recognition of her community impact and advocacy work, Sarah was named Hawkesbury Citizen of the Year in 2025.